Business is impossible without good relationships: with customers, partners, co-workers, government, etc. They, in turn, are based on communication. If you build your professional letters according to generally accepted rules, you can increase your chances to reach the goal and get what you need.
Differences between business communication and academic writing
As a rule, both business and academic spheres tend to use formal language and serious tone of the narration. Proper grammar is also very important in these forms of communication. But there are some points that are totally different:
- Purpose. The aims of business writing are to inform, request, persuade, or build a partnership, whereas academic writing is meant to prove a chosen point of view, impress the reader about the development of thought, or show the result of research.
- Audience. A colleague, partner, boss, or other people related to the company are supposed to read business writing. The circle of readers of essays, dissertations, research is usually limited to a professor, admission committee, or other students who use a particular work for their own paper.
- Language. There are less complex sentences and vocabulary in professional letters compared to the longer content usually observed in academic texts.
- Volume. Business writing tends to be as short as possible to convey a thought and save precious time of both writer and reader at the same time. An author of any type of academic writing is supposed to write a certain number of pages.
Most popular types of business writing
Professional sphere writing includes various formats of texts. Look through our list to see the most widely used ones:
- Emails are used to exchange information between co-workers
- Business letters are intended to communicate with people outside the company: customers, service providers, colleagues in other businesses, job applicants, and government officials
- Newsletters
- Sales letters
- Postcards
- Media kits
- Press releases
- Business reports are more formal and longer than letters and may include graphics and charts
- Annual reports
- Business plans
- Case studies
- Marketing plans
- Presentations
- Instructions are required to carry out a specific activity properly
- Product manuals
- Guidelines
A business email has a defined structure. It includes contact information, greeting, the body of the letter, closing remarks, and a signature. Keep the body of your profession letter brief and direct. Explain why you are contacting the person in the beginning, provide more details in the next paragraph (paragraphs), and use your closing line to repeat the reason for writing, thank the recipient for spending time on reading, and possibly indicate follow-up plans.
If you are not confident with your business writing skills, you are free to ask a professional for assistance. Use our top-rated services to choose a company that meets your needs.